Founded in Milan in 1967 by seven visionary small retailers, Unes (Unione Nuovi Esercenti Superettes) created a ground-breaking network of small stores, an absolute novelty at the time. Acquired by the Finiper Group in 2002, Unes now boasts over 200 own and franchised locations in Lombardy, Piedmont, and Emilia-Romagna, with a team of approximately 3000 employees.

Unes, the first to introduce the Every Day Low Price philosophy in Italian large-scale distribution, has always been responsive to changing consumer trends. In 2023, it launched a new era with an extensive promotional campaign and the slogan “Vicini di Spesa”, returning to its roots by merging the U! Come tu mi vuoi, U2, and Qui C’è brands into a unified brand.

With both serviced and self-service fresh departments, Unes offers a diverse selection of products under the U! Confronta e Risparmia brand. Their premium private label, il Viaggiator Goloso®, launched in 1999, has achieved such iconic status that it now brands 10 different stores.

By choosing to partner with Unes, entrepreneurs can enjoy a hassle-free affiliation system designed to deliver outstanding results and ongoing assistance.
Unes ensures seamless support from planning to execution for new store projects or renovations, leveraging its expertise to guide you every step of the way.
Additionally, our skilled staff collaborates with franchisees to assess and enhance the store’s commercial and economic performance, focusing on continuous growth.